Have you seen Justice Secretary Leila De Lima’s latest TV commercial? She killed it!

In a pool of nonsensical, underdog, masa advertising approach among voters, this ad is definitely a cut above the rest.  Dark, edgy and courageous – we love it!

Well, we’re voting her as a Senator mainly because of her integrity and past work as head of Justice — not just because of this piece of PR work.

Now we wonder how much did she spend on this TVC and on media placements?

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