Maharlika Pilipinas Basketball League‘s (MPBL) Makati Skyscrapers gains a new partnership with the leading product of PriFood (owned by Enrico Yap, Jr.) — SUPER CRUNCH. The team launched its new name today: MAKATI Super Crunch.

Team owner Paolo Orbeta is happy to announce the change. “We are happy with the support of Super Crunch and we are grateful to Mr. Yap for the trust in the Makati team.”

“We promise to work harder and play better games so we can Super Crunch proud of us,” said Team co-owner Paolo Pineda.


During the press conference, the team owners shared that it was a tough decision to choose the right sponsor. They waited for the perfect partnership to come into place. Super Crunch, a major player in Visayas and Mindanao, wishes to expand its reach in Luzon. The brand said Makati is considered the number one city and the executives feel it would be a good move for their marketing efforts.

Makati team owner and Super Crunch owner launch their new jerseys

Exciting times await basketball fans and Makati Super Crunch supporters as FREE Super Crunch products will be distributed during MPBL Makati team’s games all over the country.


Team Manager Martin Arenas shared that the Super Crunch is eyeing the PBA and supporting other sports teams in the future. 

Super Crunch owner Enrico Yap Jr.

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