Australia-based Filipino entrepreneurs launch skincare brand ‘Mari Nova’ and celebrity endorser Pau Fajardo
Mari Nova, a Filipino-owned skincare brand launched in August 2024, is making waves with its wide range of products. Owned by Australia-based Filipinos Marites and her husband Francis Gerard Novis, Mari Nova combines advanced Swiss technology with natural ingredients to cater to various skincare needs. The brand has its office located at Parkway Corporate Center in Filinvest, Alabang, Philippines, helping it cater to a growing customer base in the country. Recently, social media personality Pau Fajardo was launched as the brand’s ambassador, further amplifying Mari Nova’s reach and influence.


Mari Nova owners Marites and Francis Gerard Novis at the grand launch in Okada Manila on July 30



The event was hosted by Nico Locco and Emma Tiglao. They were joined by beauty experts and brand ambassador Pau Fajardo.




One of Mari Nova’s standout products is Pure, a probiotic foam wash that gently purifies the skin while maintaining its natural balance. This Swiss technology cleanser is infused with CM-glucan to bolster the skin’s immune system against environmental stressors and Tiny White, a liposomal brightening complex that enhances radiance and hydration.

Hydra is another must-have product from Mari Nova, a 5-in-1 micellar water probiotic cleanser that purifies the skin, supports a healthy microbiome, and deeply hydrates while soothing redness and irritation. Its advanced formula ensures that the skin’s pH balance is restored, leaving it refreshed and healthy.

Mistify, a sun defense spray with broad-spectrum UVA/UVB SPF 30, provides an effortless way to reapply sunscreen throughout the day. This product not only protects against harmful UV rays but also defends the skin against blue light and pollution while setting and refreshing makeup.

For those seeking intense hydration and sun protection, Protect is a light, high-performance day cream with SPF 50. This advanced probiotic Swiss formula is designed to prevent UV damage while providing beneficial bacteria to keep the skin healthy and protected against environmental pollutants. Infused with an ultra-brightening complex, Protect ensures your skin remains soft, supple, and radiant.

Mari Nova also offers Plump, a collagen youth recovery cream that promises firmness and elasticity. This cream is packed with CM-glucan, Tiny White complex, collagen peptides, and small particle hyaluronic acid, all working together to visibly lift, firm, and plump the skin, reinforcing its natural defense against environmental aggressors.

For makeup enthusiasts, Silk is a serum foundation with broad-spectrum UVA/UVB SPF 45. This skincare-infused foundation not only protects against UV rays but also brightens and illuminates the skin while concealing imperfections. With its color-adapt technology, Silk blends seamlessly with medium to dark skin tones, providing sheer to medium coverage while hydrating the skin.

Lift is an EGF perfection peptide cell renewal serum, a highly potent formula powered by advanced Swiss probiotic liposome technology. It includes CM-glucan to strengthen the skin’s immune system and liposomal Tiny White to reduce melanin synthesis and prevent pigmentation disorders. Additionally, Perfection Peptide P3 speeds up cell renewal, giving the complexion a fresher and more vibrant appearance.

Glow is an ultra-brightening beauty oil that combines a luxurious blend of nine nutrient-rich oils, including rosehip, pomegranate, and grapeseed. This fast-absorbing, restorative beauty oil is loaded with vitamins, fatty acids, and antioxidants, offering intense hydration, plumping, and brightening of the skin.

Finally, Mari Nova introduces Rejuvena 3, a PCR triple serum that revolutionizes skincare with its triple-action rejuvenator. Combining the benefits of face oil, serum, and collagen essence, Rejuvena 3 offers a luxurious and efficient blend for a radiant, youthful complexion. This innovative product transforms your beauty routine with the power of three essentials in one convenient bottle.

To make these premium products more accessible, Mari Nova offers a variety of membership packages:
• Emerald Package: Suggested retail price of ₱2,448, with a membership price of ₱1,836. Inclusions: 1 Pure Foam Wash, 1 Hydra Micellar Water, 1 Plump Collagen Cream, and 1 Silk Serum Foundation.
• Ruby Package: Suggested retail price of ₱8,220, with a membership price of ₱6,165. Inclusions: 1 Complete Set and 1 Hydra Micellar Water.
• Diamond Package: Suggested retail price of ₱16,206, with a membership price of ₱12,154. Inclusions: 2 Complete Sets and 1 Mistify Sun Defense Spray.

Mari Nova’s commitment to quality, innovation, and accessibility, coupled with the endorsement of social media personality Pau Fajardo, positions it as a promising new player in the global skincare market.