Crowning Moment: Hairfix honors moms with hair makeovers
Hair is more than just a feature or a woman’s crowning glory. It is an extension of her identity that enhances her natural beauty and radiates confidence. But in the whirlwind of motherhood, taking care of one’s hair often takes a backseat, leading to those once-vibrant locks losing their shine. Hairfix understands this struggle and is on a mission to remind every mom that they deserve to feel beautiful every day. With the right care, even the busiest mothers can rediscover the power of their crowning glory.
On July 29, 2024, Hairfix hosted a fun event at the Luxent Hotel in Quezon City to celebrate the beauty and strength of mothers. The “Hairfix Crowning Makeover” event was hosted by social media mom-blogger Nish Ching of Dyosa The Momma and featured appearances by some of the country’s most inspiring women. Hairfix Ambassadresses Rabiya Mateo, Miss Universe Philippines 2020; Tracy Maureen Perez, Miss World Philippines 2021; and Francine Reyes, Miss Eco Teen International 2023 1st Runner-Up, graced the event with their presence. Adding even more excitement, Dance and Fitness Diva Regine Tolentino energized the audience with a dynamic performance.
10 years of hair transformation
This event was also a celebration of Hairfix’s 10th anniversary, marking a decade of transforming hair and boosting confidence. Margaret Lee, COO and General Manager of Lifestrong Marketing, shared the brand’s philosophy of C-C-T-S: Color, Care, Treatment, and Styling. Hairfix offers a complete range of salon-quality products that are not only convenient but also empower women to achieve stunning results at home.
Moms embrace their crowning makeovers
In a heartfelt gesture, Hairfix selected four moms from different walks of life to experience a transformative hair makeover. These makeovers were a testament to the brand’s belief that even the most devoted mothers, who often prioritize their families over themselves, deserve to feel beautiful and confident. With the help of expert stylists, each mom was given a personalized hair color that complemented her features and reignited her inner glow.
The crowning moment
As the four moms proudly showcased their new looks, it was clear that these makeovers were about more than just hair—they were about empowerment. To honor their transformation, Lee, along with the beauty queens, crowned the moms, celebrating them as the true queens they are.
Your Crown, Your Story
Hairfix’s mission is to remind every woman of the power that comes with great hair care. This event gave deserving moms a chance to feel pampered and appreciated, with results that were truly breathtaking. For Hairfix, these makeovers were about more than just appearance—they were about rekindling self-love and confidence.
For more information about Hairfix, visit their Facebook, Instagram, and TikTok pages, or explore their offerings at hairfix.com.ph and lifestrong.com.ph.
