Darren, Julia, and Cassy support Penshoppe’s loyalty app and Club Penshoppe launch
Filipinos show a deep appreciation for clothing and personal presentation and style is a significant aspect of our culture, influencing daily life and celebrations alike. Local brand PENSHOPPE understands this well and recently took a big step to connect even more closely with its customers.
Darren Espanto, Julia Barretto, and Cassy Legaspi
Just last week, on April 28, 2025, PENSHOPPE unveiled its brand new mobile application, a dedicated space highlighting the benefits of joining their special Club PENSHOPPE. This application serves as a digital companion for shoppers, promising unique benefits, individualized advantages, and the cultivation of a lively community for fashion lovers both in the Philippines and across borders.
Now available for download on both iOS and Android platforms, the PENSHOPPE App is presented as the starting point for elevating one’s style. It grants users easy access to special coupons, discount opportunities, and exciting rewards that can be used at PENSHOPPE physical locations nationwide and for online purchases made directly through the app’s integrated link to the PENSHOPPE website.
Beyond a simple loyalty program, the app introduces Club PENSHOPPE, a thriving group created for individuals who express themselves and inspire others through their personal fashion and creativity. This club includes a roster of popular personalities such as BINI, Julia Barretto, James Reid, Cassy Legaspi, Darren Espanto, Ysabel Ortega, Miguel Tanfelix, Dylan Menor, Vince Maristella, and Jeff Moses. It functions as a platform for interaction, self-expression, and memorable experiences, strengthening the relationship between the brand and its loyal clientele.
PENSHOPPE developed this app and community hub in response to changing consumer demands. Today’s buyers look for more than just quality goods; they seek personalized interactions, genuine value, and a feeling of belonging.
Matthew Uy and Jeff Moses
“We want to make shopping more enjoyable for our customers and strengthen our connection with them,” stated Brandon Liu, Brand Director of PENSHOPPE. “The PENSHOPPE App simplifies the shopping process and rewards our loyal patrons. Whether you’re visiting our stores or shopping online, the app ensures that every interaction with PENSHOPPE is valuable. We also believe that fashion is a powerful way to express oneself. Through Club PENSHOPPE, we are building a space for authentic connection and empowering individuals within our community.”
This initiative directly addresses the desires of PENSHOPPE’s broad customer base for affordability and a sense of community, tapping into their inclination to join groups and stay informed about the latest trends. PENSHOPPE continues to make fashionable style accessible through its extensive network of over 500 stores, comprehensive online presence (http://www.penshoppe.com, Shopee, Lazada, Tiktok Shop, Zalora), and international shipping options.
Special Offers and Launch Event Highlights:
Users who download the PENSHOPPE App now can immediately take advantage of initial offers, including welcome vouchers.
Shopping through the app provides the same convenient delivery times (1-3 business days in Metro Manila, 5-12 business days elsewhere) and a straightforward 30-day in-store return policy (standard exclusions apply). Currently, rewards are focused on valuable shopping vouchers redeemable through the app.
Join Club PENSHOPPE – download the PENSHOPPE App today! Become a part of the PENSHOPPE community and unlock your style benefits now. Available on the App Store (iOS) and Google Play Store (Android).
