Empowering Women: Watsons launches #UnstoppablePowHER campaign for Women’s Month
Watsons, a leading health, wellness, and beauty retailer, has announced the launch of its #UnstoppablePowHER campaign in celebration of Women’s Month. The campaign aims to empower women by providing them with access to a wide range of health and beauty products, as well as educational resources on health, wellness, and beauty.
“Watsons has always been a company that celebrates women,” said Sharon Decapia, SAVP for Marketing, PR & Sustainability. “We recognize their strength, resilience, and ability to inspire, and we practice this not just in how we serve our customers but also within our organization.”
The #UnstoppablePowHER campaign will feature a variety of initiatives, including:
- A wide range of health and beauty products, including vitamins, sanitary protection, skincare, and cosmetics.
- Educational content led by Watsons’ trusted pharmacists and beauty advisors, offering expert advice on health, wellness, and beauty.
- Partnerships with other organizations to support women’s empowerment.
- In-store activations to celebrate women.
“We are excited to launch more partnerships and activations in our stores to continue supporting and celebrating them,” said Decapia.
Watsons is committed to creating a conducive and safe work environment for women, with 80% of its workforce being female. The company also has a large female customer base, with 60% of its Watsons Club members being women.
The #UnstoppablePowHER campaign is proof to Watsons’ commitment to empowering women and helping them to feel confident, healthy, and unstoppable.
