Discover the high price of beauty as Cannes Film Festival 2024’s Best Screenplay ‘The Substance’ hits PH cinemas
In today’s world, it’s clear that beauty brands are thriving. There is an upward trajectory when it comes to their sales even at the height of the pandemic. Everywhere you look these days, there’s a new product promising to make you look and feel younger, healthier, or more radiant. I remember attending a beauty event recently, and it was striking to see the longest line forming at the anti-aging product station. Of all the categories – anti-acne, hydrating, sun protection, whitening – it was the fight against aging that seemed to draw the most passionate crowd. There’s something about the passage of time, and the visible signs it leaves on our bodies, that sparks a growing market eager to combat it. These things were validated by a new Hollywood film coming to town – The Substance.
The Substance may seem like just another horror flick with a unique plot, but it actually speaks volumes about our society’s obsession with physical appearance and the ongoing battle against ageism. The film delves deep into the pressures we face to look a certain way and the lengths some will go to defy the natural process of aging.
Be warned, this movie is not for the faint of heart. There’s plenty of blood and gore, making it a truly shocking visual experience. However, the compelling story and incredible performances from the cast kept me glued to my seat, even through the most gruesome scenes. This was a first for me – sitting through an entire horror film despite my usual aversion to graphic content. But “The Substance” managed to entertain while delivering powerful messages about life and societal norms. Demi Moore, Margaret Qualley, and Dennis Quaid are perfectly cast, and their dedication to portraying their roles, especially the physically demanding scenes, is beyond admirable.
Get ready for a wild ride as “The Substance,” a daring new film distributed by CreaZion Studios, hits Philippine cinemas on September 25, 2024. This movie isn’t afraid to ask the tough questions about the allure of youth and beauty, and the lengths people will go to get it.
Demi Moore is absolutely incredible as Elisabeth Sparkle, a former superstar who’s been tossed aside by Hollywood. Fired from her fitness show by the awful studio head Harvey (played by Dennis Quaid), Elisabeth’s life takes a dark turn. But then, she stumbles upon a mysterious new drug: THE SUBSTANCE. One shot, and she’s suddenly transformed into the stunning, 20-something Sue (played by Margaret Qualley). The catch? She has to split her time equally between the two bodies – one week in each. Sounds like a dream, right? But we all know things can’t stay perfect forever.
Directed by the talented Coralie Fargeat, “The Substance” is a crazy fun and brutally honest body-horror film that tears apart the toxic side of beauty culture. This movie was a hit at Cannes, and it marks the epic return of screen legend Demi Moore. “The Substance” is like a modern-day cautionary tale, reminding us to be careful what we wish for, with echoes of classic films like “Death Becomes Her,” “The Fly,” and “Carrie.”
Brace yourself for a feast for the senses, with bold visuals, incredible sound design, and practical effects that will blow your mind. The film takes a sharp look at the ridiculousness of beauty standards, and features the iconic Demi Moore alongside the rising star Margaret Qualley and veteran actor Dennis Quaid. With a win for Best Screenplay at Cannes Film Festival and tons of positive reviews, “The Substance” is sure to get people talking and create a ton of buzz.
“The Substance” is ready to shake up the horror genre with its explosive, thought-provoking, and twisted story. Don’t miss this cinematic masterpiece that’ll make you question everything you thought you knew about beauty and identity.
