“I love my Ate, so much! Sobra, thankful po ako,” multimedia star Kim Chiu proudly said this about her eldest sister Lakam or Kam Chiu at the media launch of her newest endorsement. She added, “Malaki ang sinakripisyo ng Ate ko para sa ‘kin. So, ganoon din ako sa kanya. Sasamahan ko siya hanggang sa pagtanda niya.” Kim truly embodies what it is like to be an ideal sister. In case you missed it, on Kim’s birthday last April, her Ate Lakam had a critical health battle that was miraculously healed later on.

Kim Chiu with Megasoft’s Aileen Choi-Go whom she lovingly calls “Atsi/Achie” (Ate in Chinese)

With star power, charm, and just the right fit, the TV and movie personality is the latest addition to join the family of one of the leading feminine hygiene brands in the country, Sisters Sanitary Napkins and Pantyliners. Megasoft Hygienic Products Inc. is thrilled to have Kim on board seeing how she embodies admirable qualities that resonate with their premium product and consumers as well. Kim may be one of the biggest names in the industry today but Megasoft Vice President, Ms. Aileen Choi Go admires the way she remained bubbly, inspiring, and down-to-earth.

Kim, the first-ever Pinoy Big Brother Teen Edition winner celebrated her 17th year in the industry last month. After a long time in the business, she is still very much active – a regular host of It’s Showtime and a mainstay in ASAP Natin ‘To who wows us with her dance moves every Sunday. Kim is also part of the stellar cast of Linlang, a much-awaited teleserye airing this year.

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For Kim, working hard comes naturally that’s why she chooses products that will keep up with her lifestyle. Sisters Sanitary Napkins and Panty Liners do just that. Affordable and durable, the pads are breathable and absorbent, and features an adhesive that prevents them from shifting or leaking. At the grand media conference, Kim had her own share of “tagos” or stain moments in school that she wishes to avoid now.

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