Learn and Earn: Sun Life’s ‘Play for Life’ makes financial planning fun
Sun Life Philippines officially launched its innovative new game, “Play for Life: A Game of Choices,” at a star-studded media conference held on July 6, 2024, at Conrad Manila. The event, attended by brand ambassadors Piolo Pascual, Matteo Guidicelli, and Sarah Geronimo, highlighted the importance of making informed financial decisions for a brighter future.
Free Online Version Now Available
The highlight of the event was the official launch of the free online version of Play for Life, now live on the Sun Life website. This engaging single-player game allows Filipinos to experience real-life financial scenarios and learn valuable lessons through interactive gameplay. A multi-player version is also in the works and will be launched soon.
Board Game Version Available Nationwide
Sun Life is also bringing financial literacy closer to communities with the tabletop board game version of Play for Life, now available in all Sun Life branches nationwide. This initiative aims to make financial planning more engaging and accessible to Filipinos across the country.
For more information about Play for Life: A Game of Choices and to find a Sun Life branch near you, visit the following links:
- Online Game: https://playforlife.sunlife.com.ph
- Branch Locator: www.sunlife.co/WhereToFindUs
Game On!
Sun Life Philippines has taken another step towards promoting financial inclusion by introducing tabletop board game versions of its popular Play for Life game, specifically tailored for Overseas Filipino Workers (OFWs), business owners, and professionals. This initiative aims to provide these groups with a fun and interactive way to learn crucial financial literacy concepts relevant to their specific needs.
The company has also released a new digital video commercial featuring brand ambassadors Donny Pangilinan, Piolo Pascual, Matteo Guidicelli, and Sarah Geronimo playing the board game, highlighting the fun and engaging nature of Play for Life while emphasizing the importance of Sun Life’s products and solutions in achieving financial goals.
Individuals interested in playing the new board game versions of Play for Life: A Game of Choices can contact a Sun Life financial advisor through the company’s website at https://www.sunlife.co/TalkToAnAdvisor.
Experience Play for Life like never before!
A life-size version of Play for Life will be traveling to select locations, giving you the chance to navigate a giant board game and make real-life financial choices.
Catch it at these locations:
- SM Sta Rosa: July 27-28, 2024
- SM Lanang, Davao: August 24-25, 2024
- SM Iloilo: September 14-15, 2024
Additionally, enjoy table-top versions of Play for Life with friends, family, and even Sun Life financial advisors.
Sun Life offers exciting prizes for both clients and non-clients who participate in their Play for Life game and promotions.
Sun Life Clients:
Get a chance to win a ₱100,000 travel voucher to Japan and Giftaway vouchers worth up to ₱10,000 by playing Play for Life either at mall activations or online. Submit your entry through the form at the end of the game. The promo runs from June 1 to October 31, 2024. Winners will be chosen randomly.
For more details, visit: https://sunlife.co/PFLMechanics
Non-Sun Life Clients:
Win a trip to Vietnam and Giftaway vouchers worth up to ₱10,000 by playing the online version of Play for Life and filling out the “Double the Pot” form. Winners will be announced on September 18, 2024, after a raffle draw.
For more information, visit: www.sunlife.co/PlayTalkWinMechanics
Carla Gonzalez-Chong, Sun Life Philippines’ Chief Client Experience and Marketing Officer, emphasized that “Play for Life aims to equip Filipinos with the knowledge and confidence to make informed financial choices and achieve their life goals.”
