Luxe Beauty and Wellness Group holds thanksgiving ball with new allies Winwyn Marquez and Kai Montinola
The Mactan ballroom of EDSA Shangri-La Hotel was filled with shades of amethyst and violet as Luxe Beauty and Wellness Group held its thanksgiving celebration on February 8. Distributors, brand ambassadors, and key figures in the beauty and wellness world gathered for an evening of festivity and achievement. The masquerade theme added an air of mystery and elegance to the happening.
The event, broadcast live on Luxe’s social media, was emceed by Miss World 2nd Princess and Luxe Ambassador Ruffa Gutierrez alongside CJ Reyes. Their welcome extended both to those present in the grand ballroom and viewers tuning in from afar.
A highlight of the night was the unveiling of Winwyn Marquez as Miss Universe Philippines – Muntinlupa 2025. A tribute video preceded Marquez’s entrance, which was marked by a dazzling burlesque-inspired performance. Afterwards, Anna Magkawas, CEO of Luxe Beauty and Wellness and Local Director for Miss Universe Philippines – Muntinlupa, joined Marquez onstage.
“This crown is not just mine—it’s for everyone who believes in empowerment, beauty, and purpose,” Marquez declared, expressing her thanks to Luxe and her supporters.
Magkawas spoke of Marquez’s representation of Muntinlupa: “Winwyn embodies the essence of a true queen—graceful, strong, and empowering. Luxe Beauty and Wellness is proud to support her journey in Miss Universe Philippines 2025.”
The evening also saw the introduction of Kai Montinola, a popular housemate from the latest season of Pinoy Big Brother, as Luxe’s newest brand ambassador. Montinola performed for the guests and shared her excitement about joining the Luxe team.
@randomrepublika #PBBGen11 finalist #KaiMontinola at the #LuxeThanksgivingYear3 #LuxeriousNight2025 ♬ original sound – Hárry Monicit 🇵🇭 – Prince Harry ➴ᡣ𐭩
@randomrepublika #PBBGen11 finalist #KaiMontinola at the #LuxeThanksgivingYear3 #LuxeriousNight2025 ♬ Karera – BINI
@randomrepublika #PBBGen11 finalist #KaiMontinola at the #LuxeThanksgivingYear3 #LuxeriousNight2025 ♬ AMAKABOGERA – Maymay Entrata
“I am beyond thrilled to be part of Luxe Beauty and Wellness. Their commitment to innovation and empowerment aligns perfectly with my own values, and I can’t wait to represent this amazing brand,” Montinola said.
“Kai is a perfect addition to the Luxe family. She embodies confidence, beauty, and authenticity—everything Luxe stands for,” Magkawas stated.
The celebration also served as an opportunity to recognize Luxe’s top distributors. Awards like the Grand Crown Distributor Award, Pillar of Excellence Award, and Loyalty Awards were presented, with winners receiving trophies, certificates, and cash prizes.
In her keynote address, Magkawas looked back on Luxe’s journey, from its beginnings to its current status. “From a small dream during the pandemic, Luxe has grown into a movement of empowerment, beauty, and wellness. We are here today because of the trust and passion of our Luxe Family… And we are not stopping—2025 is all about you, our Luxe community!” she said.
Photos courtesy of Nice Print, Ruffa Gutierrez, Anna Magkawas, and Luxe on Facebook
Luxe also offered a glimpse into its future plans, including expansions for Luxe Lens Media Production, Philuxe Pharmaceuticals, and Luxe Gold, its premium wellness drink line.
Actress and singer Alexa Ilacad provided entertainment, and the Masquerade Best Dressed Award added a playful element to the evening. A Same-Day Edit video showcased the night’s highlights, and Magkawas delivered closing remarks.
“To our Luxe Family, thank you for your unwavering support. We Luxe You! Here’s to more growth, beauty, and wellness in 2025 and beyond,” Magkawas concluded.
Updates on Luxe Beauty and Wellness can be found on their official Facebook page.
