The Runway Atelier preserves Filipino traditions, holds ‘Grand Santacruzan 2025’ in Intramuros
This May, celebrate the richness of Filipino heritage and faith with The Runway Atelier’s Grand Santacruzan 2025 — a historic event held in the center of Old Manila. On May 18, 2025, the historic streets of Intramuros will once again come alive with elegance and pride, featuring a lively procession of queens, angels, and biblical figures — a true display of Filipino belief and tradition.
Held within the historic San Agustin Church and the beautiful Puerto Real Gardens, the Grand Santacruzan provides participants and their families a unique chance to take part in a memorable event where faith intertwines with beauty, and tradition blends with enduring pride.
The purpose of the event is to preserve and promote Filipino traditions, ensuring that cultural practices and values are passed down to future generations. It aims to empower the youth by instilling core principles such as faith, confidence, and a sense of pride in their heritage. Additionally, the event seeks to strengthen bonds within families and communities, fostering unity and cooperation among all participants.
Moreover, the event encourages creativity and self-expression within the framework of Filipino culture. It serves as a platform for showcasing talents and customs that highlight the unique identity of the Filipino people. By emphasizing the values of devotion, unity, and hospitality, the event hopes to reinforce the importance of these principles in everyday life.
FLOW OF ACTIVITIES
The activities are structured to create a meaningful and engaging experience. Participants will gather at Puerto Real Gardens before proceeding to a Holy Mass and blessing at San Agustin Church. The grand procession will then wind through the historic streets of Intramuros, showcasing the cultural richness of the celebration. The event concludes with the coronation rites held at Puerto Real Gardens, followed by performances, awards, and closing ceremonies that bring the festivities to a close.
The Grand Santacruzan Intramuros 2025 is a celebration made possible by the generous support of several key organizations. Kittly Manila serves as the official bags provider, while Tiny Pieces takes on the crucial role of the official event organizer. HTP Manila is the official clothing partner, ensuring participants are dressed in fitting attire. The beautiful gowns for the event are provided by Enchantrail, and Melissa Philippines is the official footwear sponsor. For those seeking luxury travel, Marriott Vacation Club is the partner, and Savoy Hotel Manila is the official hotel. Camaya Coast offers its support as the official resort partner.
Several major brands also contribute to the event’s success. These include Jelly Bunny Philippines, Nature Republic Philippines, Fjällräven Kånken Philippines, and Oreo Philippines. Godox Philippines is the official photography lighting partner, ensuring memorable moments are well-captured. IHG Hotels & Resorts Philippines joins as a hospitality partner, alongside Elsa Fairy Dresses and BELA by Bela Manila.
The event also benefits from the collaboration of its official media partners. Studio Onse and Behind the Magic Photography will be capturing the visuals, while PH Fashion TV will cover the fashion aspects. IBC-13, PEP.ph (Philippine Entertainment Portal), Business Insider, Bloomberg, PTV 4, and PR Station Manila will provide media coverage. Special gratitude is extended to the various supporting organizations and community groups that consistently promote Filipino culture and tradition.
This is an opportunity to participate in a historical event, to express faith through participation, and to showcase elegance while honoring Filipino heritage at its finest. For any questions, registration details, or partnership opportunities, please reach out via email at support@therunwayatelier.com or through Instagram and Facebook at @therunwayatelier.
