Have you seen Justice Secretary Leila De Lima’s latest TV commercial? She killed it!

In a pool of nonsensical, underdog, masa advertising approach among voters, this ad is definitely a cut above the rest.  Dark, edgy and courageous – we love it!

Well, we’re voting her as a Senator mainly because of her integrity and past work as head of Justice — not just because of this piece of PR work.

Now we wonder how much did she spend on this TVC and on media placements?

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RandomRepublika.com: Paolo Avis

Living abroad for more than half a decade now, Paolo works in Singapore as a sales and marketing manager for a luxury travel publication. His creative urges can’t always be contained, hence photography, video documentaries, and blogging are his go-to forms of artistic release. Since he didn’t get to pursue TV production after getting a degree in Communication, Paolo now turns to Random Republika as an outlet to keep himself updated and to share his thoughts on what’s happening in showbiz and beyond. Follow his other stories via Instagram (@bigbluefish).

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