CEO and ‘Negosyo Goals’ host Anna Magkawas shares valuable business tips
“Ang pagpasok sa negosyo, hindi ‘yan on the spot, panalo ka. Hindi ‘yan on the spot, puwede kang kumita agad,” CEO and TikTok sensation Anna Magkawas shared during the Negosyo Goals Season 2 press conference. “Nandiyan ‘yung kailangan mo talagang mag-invest ng time, effort, and of course, puhunan. Napakahalagang parte ‘yan.” Her words of wisdom are rooted in personal experience of building a brand from scratch and going through so many struggles before raking in sales. Magkawas is in the perfect position to hand out some tips. She has boosted her credibility after her stint as talk show host of Negosyo Goals Season 1.
As an advice to aspiring and budding entrepreneurs, Magkawas generously shared, “Kailangan consistent ka in promoting your business. Kailangan willing ka rin to accept criticism, ‘yung puwedeng naging hindi maganda sa takbo ng business mo or sa product mo. And, talagang sipag, tiyaga, at diskarte! Napakahalaga nun.”
Magkawas added that getting into business must come from a place of love — the heart. “Kailangan nating i-analyze ‘yung business. Kailangan nasa puso natin ‘yung business na itatayo natin. Talagang i-embrace natin sa buhay natin. Kung kaya nga, tayo mismo dapat alam natin kung paano ‘yung mismong serbisyo.” She went on to say that it is important to know the details of the business and even the simplest tasks that make it work. “‘Yung kahit na absent ang mga staff or employees natin, tatakbo pa rin ang business.”
Given the tight competition, especially with her beauty and wellness line, Magkawas shared her secret on staying in the game. “Ako kasi, I don’t treat them as a competitor. Noong itinayo ko ang Luxe Skin, meron na akong sariling target market in mind. Meron akong target audience. Ako na ang nag-build kung sino ang target customers ko. Doon ako nag-focus. Hindi ako sumilip sa ibang brands. Mas nag-focus ako sa sariling products at kung sino ang mga dapat itap to promote the business.”
“Sa Pilipinas pa lang, napakarami nang tao. Ilang milyon ang puwedeng bumili ng produkto at hindi naman kailangan na dapat makipagsabayan talaga,” Magkawas confidently explained. “For as long as you know na ‘yung product mo ay maganda, mag-sstand out ‘yan ng kanya. ‘Yung product mismo ang magsasalita tungkol dyan.”
In a powerful collaboration, Maker’s Mind Media Production, a visionary agency specializing in advertising, marketing, public relations, and digital media, has joined forces with Negosyo Goals, an inspiring TV show that celebrates Filipino entrepreneurship. Together, they are dedicated to empowering brands and cultivating a culture of business success throughout the Philippines.
Maker’s Mind Media Production stands out for its commitment to empowering brands and crafting unforgettable experiences. Their customer-centric approach offers a wide range of media solutions and marketing services, making them the go-to agency for businesses seeking to enhance their brand presence and create impactful moments. With meticulous attention to detail and a passion for exceeding client expectations, Maker’s Mind excels in delivering high-quality and memorable experiences that leave a lasting impression.
At the heart of Negosyo Goals is the vision of Ivy Ataya, the mastermind behind Maker’s Mind Media Production. The show’s primary objective is to inspire and empower Filipino entrepreneurs by showcasing their stories of resilience and success. Through compelling storytelling, Negosyo Goals fosters a culture of entrepreneurship, instilling hope and motivating viewers to pursue their business aspirations.
Making its successful debut on the ALLTV network in March 2023, Negosyo Goals focuses on highlighting the resilience of Filipinos, particularly those who have overcome the challenges posed by the pandemic. By spotlighting individuals from the Philippines who can serve as sources of inspiration and valuable entrepreneurial insights, the show sends a powerful message of empowerment and economic growth.
Season 2 of Negosyo Goals introduces its highly anticipated new TV host, Anna Magkawas. With her background as a content creator, social media personality, brand ambassador, CEO of a Health & Beauty Wellness Company, and TV host, Anna brings a wealth of experience and expertise to the show. Her success in influencer marketing, leveraging her online presence to drive product sales, makes her an ideal fit for Negosyo Goals. Anna’s ability to connect with audiences and inspire them ensures a compelling and relatable viewing experience for audiences of all backgrounds. As the new host, she will guide viewers through the inspiring stories of Filipino entrepreneurs, sharing their triumphs, challenges, and lessons learned.
Both Maker’s Mind Media Production and Negosyo Goals prioritize corporate social responsibility (CSR) and actively engage in initiatives that contribute to the social and economic development of the Philippines. Through the showcasing of resilient Filipino entrepreneurs on the TV show, they aim to empower individuals and promote economic growth in the country, embodying their dedication to making a positive difference in the lives of individuals, businesses, and communities they serve.
The success of Maker’s Mind Media Production and Negosyo Goals lies in their ability to deliver exceptional experiences, exceed client expectations, and make a positive impact on individuals, businesses, and society as a whole. They strive to be recognized as leaders in empowering brands and inspiring Filipino entrepreneurship, contributing to the economic growth and prosperity of the country.
Don’t miss the inspiring stories of Filipino entrepreneurs in Negosyo Goals Season 2, airing every Sunday at 11:30 am on ALLTV, starting July 30, 2023. For more information about Maker’s Mind Media Production and Negosyo Goals, visit their official social media pages:
Facebook – @negosyogoals
Instagram – @negosyogoals
TikTok – @negosyogoals
YouTube – @negosyogoals
Negosyo Goals is co-presented by Luxe Beauty & Wellness Group, But First Coffee, Cosmederm Aesthetic Clinic, Kurbang Lokal, Jeffrey Manalaysay Couture, Happy Hotels, HideOut by Fusion, and Don Conejos Restorante.
