Following the success of its collaboration with actress-singer Nadine Lustre last March, global fashion brand H&M teams up with a fresh face. This time, sports and fashion collide as rising basketball star and GMA Artist Center talent Kobe Paras gets in the game as the newest ambassador – collaborator. The menswear collection will be available on August 8 in H&M branches nationwide.

The 21-year old heartthrob was very much involved in making the collaboration come to life. He was hands-on from the selection of the garments down to the styling during the shoot. He has a natural eye for style and his personal fashion statement speaks volumes.

What to expect from the Kobe x HM collection

The collection takes inspiration from Kobe’s casual and laidback off-court style. It was carefully curated to fit the lifestyle of a young Filipino man. Key pieces are hoodies in playful hues, basic and graphic tees, trousers, and printed socks. Prices start at Php299.

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