YES! magazine and GMA executives got it right almost five years ago when they included today’s phenomenal star and Pambansang Bae Alden Richards in the magazine’s Next Big Thing list. In the April 2011 issue of YES!, the top entertainment magazine featured the list of stars media giants ABS-CBN and GMA-7 were betting on for the next three years. It may have taken a little longer than three years for Alden to reach the peak of his career, but he really made it big time in 2015. Thanks to his Eat Bulaga exposure and accidental pairing with Maine “Yaya Dub” Mendoza in the show’s Kalyeserye segment, the Starstruck reject is one of the biggest names in the industry today. In fact, Alden is currently tagged as the country’s Endorsement King with his growing list of brand ambassadorships. Successful mall shows, top record sales (his latest album just reached 5x platinum status), awards and citations, box-office results, numerous magazine features,  and record breaking TV ratings and social media impact are also proof of his current showbiz status.

Ms. Lilybeth Rasonable of GMA-7 told YES! in 2011 that Alden may be new but he conducted himself in front of the camera and everyone like he’s been an artista for so long. She described the Alakdana leading man back then as self-confident, intelligent, articulate, and well-bred. It was also mentioned in the interview that Alden reminded Rasonable of the young John Lloyd Cruz in terms of his looks and charm.

YES! magazine ended its article by saying that “Most newbies have to be trained to become stars. Others seem to be ready-made idols. The Kapuso network seems to have lucked out finding one of the latter in Alden.” We couldn’t agree more. Alden Richards did become today’s Big Thing.

Photos and information courtesy of YES! magazine April 2011 and February 2016

Alden Richards THEN:

Alden Richards Aldenvasion 2011 yes! magazine next big thing list 2016 phenomenal star ALDUB maine mendoza Tisoy Pambansang Bae 2

Alden Richards Aldenvasion 2011 yes! magazine next big thing list 2016 phenomenal star ALDUB maine mendoza Tisoy Pambansang Bae

Alden Richards Aldenvasion 2011 yes! magazine next big thing list 2016 phenomenal star ALDUB maine mendoza Tisoy Pambansang Bae 3

Alden Richards Aldenvasion 2011 yes! magazine next big thing list 2016 phenomenal star ALDUB maine mendoza Tisoy Pambansang Bae 1

Note: Alden Richards’ real name is Richard Faulkerson, Jr.

Alden Richards NOW:

#ALDUBTogetherForYES YES! Magazine ushers in the #NewYear with today’s hottest love team on its cover: @aldenrichards02 and @mainedcm Swoon over #Alden and #Maine in their sweetest shoot yet with no less than ace photographer @markednicdao Check out never-before-seen photos from the set visit of their first movie together, #MyBebeLove: #KiligPaMore, and from the coverage of their interview with the British Broadcasting Corporation (@BBC), as well as from various sources. Fall in #love once again with their #kilig moments as the star-crossed pair Alden and #YayaDub in the passionately followed #kalyeserye segment of the noontime institution #EatBulaga! Relive the comedy and the occasional drama of the kalyeserye, particularly the highlights and especially those involving memorable guest stars. Get to know more about Alden and Maine in their exclusive interviews and through other YES! interviews. Kalyeserye creator #JennyFerre revealed: “Oo, nag-uusap na sila. Marami na silang harutan. Nagugustuhan ko, kasi nagiging mabuti silang magkaibigan—o nagkakaibigan na?” Find out the whole story—and more juicy, exciting, informative stuff—in the YES! January 2016 issue. Get your copy now! For digital subscriptions, visit http://bit.ly/yesmagapple or www.bit.ly/YESandroid or http://bit.ly/yesmagph #AlDub

A photo posted by YES! Magazine (@yes_magazine) on

Our first picture together. ?

A photo posted by Alden Richards (@aldenrichards02) on

People of the Year ?

A photo posted by Eat Bulaga (@eatbulaga1979) on

#KiligPaMore

A photo posted by Eat Bulaga (@eatbulaga1979) on

Share your thoughts below: