It is a joy to see her growth from that seemingly shy lady we covered during the promotional period of Encantadia in 2016 to the confident woman she is today. Sparkle artist Sanya Lopez, tagged as the First Lady of Primetime, bags another endorsement as the face of Amara Shia Jewelry.

Last October 5 at Casa Ibarra, a contract signing was held between the jewelry brand and the prized Kapuso actress. Lopez shared how thrilled she is to be endorsing the brand. The Sparkle artist then revealed that she was introduced to the brand’s owner and CEO Shina Aquino by her fellow Sparkle artist Kiray Celis.

Lopez shared how the success story of the company’s CEO is something she finds relatable. She said, “Grateful talaga ako kasi nakakatuwa e. Si Miss Shina kasi, sobrang humble na alam natin, nung nagsisimula si Miss Shina, talagang grabe ‘yung pinagdaanan niya, hindi rin bigla na ibinigay sa kaniya kung ano ‘yung meron siya ngayon.”

The CEO is one of the reasons she accepted the offer. “I always love na maging part ng isang endorsement na talaga namang nagmula sa alam mong pinaghirapan niya nang todo at isa po dun si Miss Shina,” Lopez added. During the media launch, Aquino shared how she transitioned from initially selling gadgets online to making an investment and started buying and selling gold.

During the Q&A, CEO Shina Aquino turned emotional as she shared how she remains in disbelief that she has GMA’s First Lady of Primetime as her endorser

“Unlike sa other things na kapag nagamit mo na tapos binenta mo, hindi ka na magkakaroon ng ROI. Doon po, may ROI na ‘ko, nagkaroon pa po ako ng kita,” Aquino talked about the return of investment in jewelry business. These days, she cannot help but be grateful for all the milestones the brand has reached. “Sa totoo lang, kasi dream ko lang po before na bigyan si Sanya ng Amara collection at sa tulong po ni Kiray Celis, nangyari po ‘yun. Sobrang thank you po talaga sa kaniya,” Aquino said. She and Lopez both raved about the generosity and helpfulness of Celis which they are both grateful for.

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When asked for her choice of jewelry, despite her stature in the entertainment industry now, Lopez still opts for simple designs and ones she can consider an investment. She has undoubtedly remained so simple and practical.


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