KFC Philippines celebrates ‘International Fried Chicken Day’ in distinct style and flavor
On International Fried Chicken Day last Thursday, July 6, KFC Philippines pulled out all the stops to celebrate this mouthwatering holiday in style. Recognizing the love and passion Filipinos have for fried chicken, the well-loved fast-food chain hosted a fun event at the Bonifacio Triangle branch that showcased their iconic fried chicken variants and provided a fun-filled experience for everyone in attendance.
To mark the special day, KFC extended invitations to members of the media, food bloggers, and popular content creators who had a penchant for gastronomic delights. The event was designed to be a unique fusion of edgy streetwear fashion and delectable fried chicken goodness, creating an atmosphere that was both trendy and appetizing.
The event was hosted by TikTok content creator and Q Radio DJ Jho Del Pilar.
KFC Philippines’ Chief Marketing Officer Charmaine Bautista-Pamintuan
As the guests arrived at the venue, they were greeted by an exciting setup that reflected the urban vibes of the Philippines’ vibrant food scene. Attendees, clad in their stylish streetwear outfits, mingled with one another, creating an atmosphere of fun and excitement. The venue was adorned with KFC-themed decorations, adding a touch of branding and reinforcing the festive spirit.
The highlight of the event was, of course, the array of KFC’s signature fried chicken served with rice and drinks. Guests had the opportunity to savor the golden chicken pieces in original or spicy flavors KFC is known for, accompanied by the signature gravy.
To engage the attendees, KFC arranged an assortment of interactive games and booths. These activities not only added an element of entertainment but also fostered friendly competition among the guests. From chicken-themed challenges like the “Design the Bucket” one to quirky arcade machines (where you can capture cute fried chicken plushies!), the event ensured that everyone had an unforgettable experience.
As part of their celebration, KFC also unveiled a collection of stylish and trendy merchandise, proudly showcasing the iconic brand logo. Attendees had the opportunity to try on a range of KFC-branded products, from apparel to accessories, and even limited-edition collectibles. This exclusive merchandise allowed us to take a piece of the event home with us.
The event not only celebrated the deliciousness of KFC’s fried chicken but also served as a platform for fostering relationships. It was a successful attempt at creating memories and reinforcing the Pinoy love for fried chicken.
